With a market scale of over 100 billion yuan, how much money does the women’s entertainment group attract?

  Since its launch, Youth with You 2 and Creation Camp 2020 have searched the list of topics in a hot search mode-this year’s entertainment keywords must have a seat for the "women’s group".

  Two years ago, in the summer, "Creation 101" set a high-light moment in the draft of the women’s entertainment group with over 50 million people watching the live broadcast of the final selection. Rocket Girls 101, which was voted by fans with time, emotion and real money, will be dissolved as scheduled in June this year, and the first draft women’s team will soon become history.

  In the third year of the women’s team draft for internal entertainment, this year’s women’s team draft has struck again with unprecedented momentum compared with the men’s team that has been continuously launched. Why is the women’s group so concerned? What changes have been made in the women’s team draft? How big is the market for inner entertainment women’s groups? What do the audience like to watch when they watch the women’s team draft?


  Why do we all define the new women’s group?

  Compared with 2019, this year’s women’s team can be described as an attack by the whole army. The head platforms, Iqiyi, Tencent Video and Mango TV, have launched heavy productions to define the "new women’s group" of internal entertainment. Behind the high heat, how attractive is the women’s team market?

  From the data point of view, when Creation 101 ended, the total broadcast volume was 4.86 billion, and the reading volume of the topic of the same name in Weibo was 10.45 billion; As of May 29th, 13.78 billion people have read the topic of the same name in Youth with You 2. The topic reading volume of Creation Camp 2020, which has only been broadcast for four weeks, has also exceeded 14.33 billion, with a cumulative broadcast volume of 3.043 billion. This year’s women’s team draft market is still hot.

  As early as the "Creation 101" period, the scale of China’s idol economy market has reached nearly 100 billion, of which the core music market (including physical records, digital music, concerts, etc.) and derivative markets (movies, variety shows, advertisements, etc.) each contributed about half. According to the prediction of Yien database, the market size of China’s idol economy will exceed 100 billion yuan in 2020.

  Yi En’s Iterative Research Report on Chinese Idol Industry

  According to the Southern Metropolis Daily, on the day of the final of Creation 101, the total amount of money raised by the top 11 players and fans was about 41.25 million yuan. In order to send Meng Mei Qi’s C debut, fans publicly raised a conservative amount of more than 12 million yuan; In the "Idol Trainee" broadcast three months before it, KUN fans who made their debut on the C-fault publicly raised about 2 million yuan-the krypton gold and idolize ability of women’s group fans far exceeded the market expectation.

  So, how do you make a multi-dimensional profit as a women’s group? Who benefits from it?

  ▌ Hundreds of millions of investment, the golden signboard of the video platform

  For the sponsor of the women’s team draft, the cost of building such an S+ (super key project) variety show on the broadcasting platform is several hundred million yuan, and there are hundreds of people working on the spot alone. With such a high investment in manpower and material resources, the feedback is also proportional.

  ● Advertising sponsorship is an important source of income for talent shows.

  In addition to the high exposure of the general title, other big sponsors can also get huge traffic by launching lists and fans voting to decide the right to broadcast. The increasing attention of the program and the multi-scene implantation make Creation 101 a must-have traffic pool in the eyes of advertisers. According to relevant sources, the revenue of Creation 101 in advertising alone has reached 400-500 million yuan (the total investment of the program is about 600 million yuan).

  This year’s women’s team draft is still strong in attracting gold. The general title of "Youth has You 2" is Mengniu real fruit, flowers and fruits, light milk; In addition, there are more than 20 famous brands such as Black Toothpaste, Sophie Pocket Magic Series, Kiehl’s, Chimelong Resort, NIKE, Armani Makeup, QQ Music, etc., and they have invested heavily in the cooperation of various title. The total title of "Creation Camp 2020" is Mengniu (Chun Zhen Xiao Man Yao), and other sponsors include well-known brands such as Colgate, JD.COM, ABC Sanitary napkins, Mystery, Puma, Manifen, Tencent Microvision, QQ Music, Glory, Lancome, McDonald’s, L ‘Oré al Paris and Estee Lauder.

  ● The greater significance of the participation of the whole people in the group draft for the platform lies in "promoting vitality and bringing forth new ideas"

  In two or three months, the broadcast volume of optical programs can reach several billion, which does not include some derivative information, which strongly drives the DAU and MAU of video platforms. Fans must go through the official designated voting channel to help their pick members.

  "Creation 101" sets the differentiation rules that members like 121 times a day and ordinary users like 11 times a day. Under the fans’ crazy pk, the program directly completed the new KPI ahead of schedule. There are not a few users of "Tencent video members have been charged for 20xx years".

  In the previous votes of iQiyi’s "Youth has You 2", each account can help 9 members, and VIP members have one more chance. After the competition has entered a white-hot stage, the rules will be changed to only help one member per account, and members will have one more chance. If you use the iQiyi Bubble App, you will have one more chance. This means that the audience needs to change from "goodwill" to "loyalty" to the players. The adjustment of voting method can better show the number of "strong sticky" fan groups of each trainee.

  "Qing 2" Iqiyi’s fourth round of assistance rules

  Based on the program form of reality show, the video platform will also launch the content of member exclusive edition. High-quality member-specific tidbits and derivative variety shows enable fans to understand idols in all directions, and enhance their stickiness and willingness to pay for them.

  The viewing schedule includes feature films and members’ exclusive parts.

  Using online voting to pull DAU and MAU, and using membership difference rules to guide ordinary users to convert to VIP and drain to sub-App, the effect is remarkable. Last year, the income of iQiyi members reached 14.44 billion yuan, surpassing advertising income for the first time and becoming an important income sector. The video website launched the national draft variety show, which brought N benefits to the platform, including the ability of idol groups to continue to drain after forming a group. This is an important reason why Tencent Video and Iqiyi are still willing to launch the draft in 2020.

  ▌ Multiple channels of realizing women’s groups

  Idol group draft is different from some traditional variety shows selected by professional judges in the past, and the number of votes of fans directly determines whether the players can debut. In the era of idol economy, the number of fans is the most intuitive expression of popularity and an important assessment dimension of business value.

  In the current Chinese idol market, the channels for realizing women’s groups can basically be divided into two parts: B-end and C-end. Among them, B-end (mainly film and television variety shows, commercial endorsements, etc.) still belongs to an important source of realization in China; The growth potential of the C-end (mainly fan consumption) is the weight for the Chinese idol market to break through in the competition.

  Low 101 mode out of the group, will be the realization of B and C combined.

  This can be seen from the distribution of resources after the debut of Rocket Girl. Members who are more popular in the team and have stronger fans’ ability to win gold can get single-person movies and endorsements. For example, Meng Mei Qi starred in the cinema film "Zhu Xian", and the box office exceeded 400 million yuan; She also became a "brand friend" of TOM FORD. Xuan Yi starred in the TV series "Douluo Continent", and endorsed the Snow Show series. YCY has been invited for variety shows, and got the title of AHC’s "global spokesperson" in business. Sunnee became the lip makeup spokesperson of Odin Jr.

  In group concerts and album sales, the personal list link of Rocket Girl will be opened, allowing fans to compete for purchasing power and give full play to the realization potential of C-side.

  Rocket Girls 101 concert scene map, each fan selects seats according to the target of support, and the colors of the support lights are also different. Source: @ Rocket Girls 101 Guanbo

  Brokerage company

  ●B2B mode and B2C mode

  For the traditional women’s group brokers, the potential economic benefits are distributed in the following aspects:

  Under the B2B model, the idols created can receive business activities, endorse and sing theme songs, and these announcements are the most important source of income for most companies. The popular members of the head have the opportunity to participate in film and television and variety projects to drain the group.

  Under the B2C model, the sources of economic benefits are more abundant. The first is to launch albums and singles, the quantity and quality of which are also the indicators to judge the operation of a women’s group; The second is the fan meeting, which meets the interactive needs of fans and idols. Third, concerts are also one of the major sources of income, but there are extremely high requirements for the popularity and strength of women’s groups; Fourth, the sales of magazines/reports around idols and related to idols can also arouse fans’ strong willingness to pay; Fifth, it is also the attempt direction of women’s group brokerage companies to build and operate a fan community through App.

  Debut is the primary goal of the idol training company, which proves that there must be something extraordinary in the chain of exploring and building idols, which is conducive to the rapid promotion of the company’s popularity.

  And all kinds of traditional film and television, online celebrity brokerage and other companies also send players to participate in the competition, but they don’t really care about whether they debut or not; It is the key to promote the all-round exposure of artists by taking advantage of the flow of programs.

  ● The domestic entertainment idol market set off a "Hundred Regiments War"

  In recent years, the idol culture of Japan and South Korea gradually invaded, which made some domestic companies see the prospect of idol groups and began to lay out the idol industry. The earlier and well-known one was SNH48. In 2012, Siba Culture launched SNH48, a large-scale female idol group. SNH48 cooperated with Japan AKB48 in copyright in the early days, and later became a domestic women’s group with pure domestic operation due to the needs of local development. Compared with the Japanese model, SNH48 has many local innovations. For example, some original songs that meet the taste of the China market will be selected, and theaters will be selected in first-and second-tier cities to collectively manage artists (Japanese adopt part-time idol system).

  From 2014 to 2018, the star-building companies of Jingwei Company Awakening Oriental, WR/OC and other idol tracks were established one after another, and began to make star reserves.

  In 2018, "Idol Trainee" and "Creation 101" announced the arrival of the "Idol First Year" of internal entertainment. After the end of Creation 101, Rocket Girls 101, voted by fans one vote one vote, gained a top position in the women’s entertainment group market, and the theme song Calorie, which was sung for the film The Richest Man in Xihong City, was even more popular all over the country. Based on this, in the post-101 era, more companies participated in the cultivation of idol groups, and the idol economy grew wildly.

  Idol groups emerge one after another every year. According to conservative estimates, there are at least 200 women’s groups with official group names from 2016 to now.


  In the third year of the women’s team draft,

  What changes have been made?

  Program form

  ● The essence is still reality show+talent competition.

  Born out of South Korea’s "Produce101", the content of the national women’s team draft can be summarized as "reality show+talent competition".

  Compared with the exploration of idol group draft in the domestic market the year before last, the environment of this year’s women’s group draft has changed, and the competition among platforms, players and brokerage companies has been escalating from the front to the back.

  The main visual posters of "Youth with You 2" and "Creation Camp 2020", the source program official blog.

  ● "Youth has you 2" is more inclined to the original Korean model, and the circle is measured by topic discussion.

  Judging from the form of the program, the first release of "Youth with You 2" is still close to the original Korean version, allowing trainees to form teams according to companies, take turns to show them, and be graded by instructors, and then show the strength and growth of trainees to fans through continuous practice and performance. As a "youth producer", fans helped 109 contestants by voting, and the nine girls with the highest number of votes finally made their debut in a group.

  Although the form of the draft has not changed much, iQiyi has made great efforts in marketing. Even people who haven’t seen the first episode of the program have brushed "yellow long skirts, fluffy hair …" in Weibo or friends circle.

  Rap clip of brainwashing in "Youth has You 2"

  ● "Creation Camp 2020" greatly changed the competition system, trying to break through from strength.

  The premiere of "Creation Camp 2020" directly changed the previously successful program form, not only cutting the debut of the previous 11 people directly to 7 people, but also canceling the grading system from Class A to Class F.

  In the first program, without members’ self-introduction, the coaching team directly asked 101 girls "Who thinks he is the strongest vocal/dance player among these 101 people" and asked them to fight each other to select 7 debutants.

  If "Creation 101" is a breakthrough of "from scratch" in the internal entertainment women’s group draft, the goal of Tencent Video this year is obvious-not only to be a women’s group, but also to "be excellent from scratch". Reduce the topic marketing of players and increase the display of players’ strength.


  ● More atypical female team players appear.

  During the period of 101, Naomi, a kicker with European and American style, said: "Some people say that I am not suitable for being a women’s team, but what is the standard of being a women’s team? I have eaten all the standards and burdens here. What you (the audience) are holding is to redefine the rights of the first women’s group in China. " Naomi, an atypical women’s group, was full of fans. In the middle and late stage of the program, "When will Sister Ju debut if you don’t vote for me?" almost became a national carnival.

  Among the debut members, Yamy and Sunnee also project the public’s rebellious psychology to the stereotype of the women’s group to a certain extent. The members of the women’s team don’t have to be tall, thin and white, and the differentiated aesthetic feeling is just one of the reasons why the women’s team variety can be a big fire.

  Therefore, on this year’s stage, the participation of more atypical women’s team players is also a bright spot. Shangguan, who received an A rating at the initial rating, seems to be far from the image of the women’s team in appearance, but this does not prevent her from revealing her strength on the stage; Yu Zhang and Yvonne Wang, who took the "retro and funny style", also contracted the live jokes because of their intense performances.? ? ? ?

  The first stage performance of "Qing 2", left: Yu Zhang, right: Shangguan loves it.

  Girls with different characteristics are trying to overthrow the rigid aesthetic impression and meet the expectations of different audiences. Girls, it’s more than one thing. What kind of girls can be women’s groups? The standard should be decided by the strength and the audience.

  Participating companies

  ● A large number of new companies have joined this track.

  Comparing the companies behind the contestants of this year’s two programs with two years ago, some people are out of the track, while others are busy entering.

  During the "Creation 101" period, a total of 42 artists from brokerage companies participated in the competition. By this year, there are 48 companies participating in Creation Camp 2020, and 46 companies participating in Youth with You 2. More than half of them have not participated in the women’s group variety show, and some international companies have participated in the competition. For example, Yaoxing Culture (YG China Branch) was registered on January 17th this year.

  ● The idol artist division of the film and television company has some players with good attention.

  In addition, the film and television brokerage company also actively laid out the idol branch business under the wind, and exported some players with good attention.

  For example, Jiaxing Media (Yang Mi’s company) established a wholly-owned subsidiary Jiaxing Xinyue after the "Creation 101" competition. This time, a total of 10 artists were sent to two programs, and several trainees won a lot of attention after the smooth start of "Creation Camp 2020". Huace Film and Television delivered a player to each of the two platforms, and Esther Yu successfully debuted in "Youth has You 2"; Xiaotang Zhao and Snow Kong from Taiyang Chuanhe (company of Angelababy and Papi) have also formed a group.

  ● Live broadcast, online celebrity Company also tried to share a piece of the traffic in the women’s team draft.

  In front of the "attractive cake", the live broadcast and online celebrity companies also entered the market one after another, trying to share a piece of the flow of the women’s team draft. For example, online celebrity, Hana Lin and Luna Qin, who have tens of millions of Weibo fans, also participated in the women’s team draft through online celebrity Company.


  The audience watched the women’s team draft,

  What do you like to see?

  ▌ What does the audience like to watch?

  What do the audience like to watch when they watch the girls’ group draft? We interviewed some "show powder":

  "I feel that this year’s two programs are much more mature than before, and there are many bright players. The battle between them is very attractive."

  "I only like to watch the reality show, and it’s cool to watch plmm tear each other."

  "The competition system of Creation Camp 2020 is cruel and beautiful."

  "I really like the delicate feelings between girls, saying that I don’t really want to chase them, but I cried in several periods."

  "Going to the tutor, the result was shocked by the strength of some players."

  "I used to chase the Korean group, but now I find that there are many excellent love beans in the entertainment, and idolize will be more convenient."


  The women’s team draft is endowed with double attraction because it combines "reality show" and "talent competition". On the one hand, under the cruel elimination system, girls must train hard from morning till night to show their progress and stage charm in order to stay in the rounds of voting. The competitive part can arouse the audience’s sense of participation-interaction-protagonist-dream. On the other hand, the reality show shows the unintentional expression of emotions, expressions and actions of the disciplined players in some links and scenes. It deviates from the track of discipline, which can arouse the audience’s curiosity and voyeurism, and also produce some emotional resonance.

  In the first half, contradictions are highlighted to attract the attention of passers-by, while in the second half, warmth is rendered to consolidate fans, and at the same time, players and fans are constantly urged by rankings, so it is difficult for the women’s team draft under the guidance to "enter the game" without arousing the audience’s true feelings.

  ▌ The additive effect of scripts and clips

  Qiu Yue, the producer of Creation 101, said in an interview with the media that it is actually very difficult to be a women’s group. "Girls look at boys with filters, and there is only one emotion, powder, love, and he is particularly good; Girls look at girls with "knives", but because of this, the program is also easy to form a discussion of various aesthetics and values, causing topics. "

  At that time, the creative team even conducted a social survey-how did the audience rank the demand for male idols and female idols? The conclusion is that the order of male traits is value, ability and personality, while women are personality, ability and value.

  The "Creation 101" program group even exposed the operation process of the screenwriter in front of the media-

  Before the start of the program, the writers should sort out all the information of the contestants-past history, reports, social media, etc., sort out their biographies, and even make a map analysis for everyone from a psychological point of view.

  When shooting, as long as there are contestants, the writers will definitely watch. Because the writers decide the logic, framework and specific content of each program. Whoever has more shots and who has better shots is first checked by this group of people, and finally reviewed by the general director, producer and broadcaster.

  Every night, the writers of the show will pull the girls to interview. Because the writers need to bury the thread-in the program, each player has his own narrative, his own story line and his own personal design. The contestants have to tell their stories so that the writers can help them write them into the program. The story line determines the number of shots in the program.

  Wu Changchang, the chief screenwriter consultant of Creation 101, is also an associate professor in the journalism department of School of Communication, East China Normal University. It is not difficult to imagine that the screenwriter+communication team will naturally create a personal design and hot search explosion point. After "Creation 101", Wu Changchang first set up the required course of variety screenplay in colleges and universities.

  Generally speaking, there are several common script settings in variety shows:

  1. "Big Devil" setting-This kind of player’s strength and popularity are unstoppable, and fans are particularly fond of him under Mu Qiang’s psychology, and the possibility of debut is great;

  2. "Sacrifice to Heaven" script-generally, this kind of player hates the existence of the program group, and by magnifying some details, it causes people to diss; her;

  3. "Goose Selection/Peach Selection" Settings-such players often get more shots and attention, causing everyone to guess whether they are the target of the program group;

  4. "Beautiful Waste" Settings-This kind of player has high face value but weak strength, and both red powder and black powder occupy a large number, which is also easy to market.

  In addition,Group CP is also the usual means of powder absorption in the program.When Youth Has You 2 was first broadcast, Xiaotang Zhao’s attention was not high. However, her poor personality with Esther Yu’s "Cold vs Chatty" made their funny and loving interaction the hottest editing material at the initial stage. After the broadcast of the two programs, a large number of "Dayu Haitang" CP powder has been produced, calling for a vote to send the two to debut together. Therefore, Xiaotang Zhao’s ranking rose from the original 61st to the debut position.? ?

  Esther Yu and Xiaotang Zhao, who are concerned by editing because of their interaction and love.

  I know there is a script, but I don’t know how it will go. It is under all kinds of suspicions that the drama of the women’s team draft is unparalleled.

  ▌ the power of krypton gold

  Why are fans willing to constantly spend money to create idols? Their psychology can be mainly divided into the following categories:

  fromFeminine perspectiveOn the whole, the idols they support must have qualities that she recognizes and envies. Driven by the idea of "wanting to be her", they regard idols as their goal and psychological sustenance, and move their career and life closer to idols. It is not so much krypton that creates an idol, as it is to create a self projected onto the idol.

  fromMale-biased perspectiveFrom the point of view, chasing girls is based on the psychology of "wanting to have her". Just as men love beans and always have countless girlfriends, male fans tend to pick some idols that meet their own aesthetic and mate selection standards when chasing female groups.

  There is also a large part of the fan chasing women’s groups that are entirely out ofThe mentality of "cultivating the department". Aidou is not necessarily a strong business, nor is it necessarily outstanding in value, but if it can touch them a little, they will be willing to pay more attention and emotion to this idol. In the process of this investment, fans’ feelings for idols have gradually become stronger, and fans’ stickiness has become stronger and stronger. Inspired by highly concentrated goals, idol interests often transcend personal interests. This is similar to the "Nugget" mentality-among hundreds of trainees, they pick out dark horses with their own eyes, and constantly call on others to pay attention and vote. If they can help them make their debut, they will not only have a sense of accomplishment, but also prove that they have excellent judgment.

  One of the important reasons why people still talk about Creation 101 today is that it refreshed the public’s impression of the women’s group. According to the Baidu index, in the portraits of the audience, women actually pay much more attention to the women’s team talent show than men.

  Source: Baidu Index

  Compared with the traditional stars that are exquisitely packaged, idols seem to be an "imperfect but always chasing for better" existence. Fans participate in the shaping of idols, and every success, frustration and progress of idols affect fans’ emotions.

  At present, there is still a blue ocean in the women’s group market, but the cultivation of women’s groups is a road that needs patience. Patience here refers not only to the market and brokerage companies, but also to every member of the women’s group, parents, fans and so on. Only by planning the layout in the long run and not just focusing on the present can we avoid the "short-lived" ending.


  1). Iterative Research Report on China Idol Industry in 2018, Yien Consulting.

  2) Special Study on Entertainment Fan Economy: Myth and Reality of "Traffic Stars", Guojin Securities.

  3) "2018 Caizhi Dialogue: The Year of the Rise of Chinese Idol Industry"

  4). Why are you still crying after three years in the women’s team draft? Author/Zhang Xiaohui, BY southern window (ID: South Reviews)

  5). "Who can decide my fate: a copy.<创造101>Observation sample "author/Luo Ting, BY character (ID: enwumag 1980)

  6).《<创3>Broadcast: the first stage was changed to a solo show, and the debut was changed to 7 people, and 70% of the company entered the game for the first time. BY Entertainment Capital (ID: yulezibenlun)

  7). "20+gold owners rush to the beach.<青你2>Traffic, women’s groups become brand new darling? BY marketing entertainment sauce (ID: marketingyuzijiang)

  8). "A nine-person group is not as good as half of KUN. Why are talent shows still clinging to" forming a group "? "BY star number BRIGHT DATA

  Sauce (id: brightdata)

  9). "From SNH48 to 1931, a detailed analysis of the survival of 16 women’s groups" BY Fan Linlin, by Sansheng (ID: tosansheng)

  10). Wang Juhuo, why?<创造101>The women’s group still can’t catch fire? Author/Zhu Taowei, BY Titanium Media (ID: taimeiti)

  11).《<青你2>VS<创3>: "A Competition between Grassroots Straight Men and Middle-class Straight Women" Author/Liu Chuchu, BY GQ Report (ID: GQReport)

  12). Author of "From" Qing "to" Chuang ",Talk about 101 Series Draft Screenplay"/Cann Chen, BY surging (ID: wenyi pinglun)

  Source: Jingwei Venture Capital

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Popular thread

  Event overview
  Desai Siwei recently released its 2023 annual report. In 2023, the company achieved an operating income of 21.908 billion yuan, a year-on-year increase of 46.71%, a net profit of 1.547 billion yuan, a year-on-year increase of 30.57%, and a net profit of 1.467 billion yuan, a year-on-year increase of 41.47%.
  Intelligent cockpit and intelligent driving with two-wheel drive, single Q4 gross profit margin was repaired from the previous month.
  On the revenue side, thanks to the two-wheel drive of intelligent cockpit and intelligent driving business, the company achieved revenue of 21.908 billion yuan, a year-on-year increase of 46.71%. Among them, 1) the intelligent cockpit business realized revenue of 15.8 billion yuan, up 34% year-on-year, higher than the industry level. We believe that the continuous high growth of cockpit business is mainly due to the volume of new products such as domain controllers and the expansion of overseas customers. 2) The smart driving business realized a revenue of 4.5 billion yuan, a year-on-year increase of 74%, mainly due to the large-scale volume of high-end smart driving.
  On the profit side, the company realized a net profit of 1.547 billion yuan, up 30.57% year-on-year, slightly lower than the growth rate of the income side, mainly due to the downstream price pressure transmission and the low gross profit margin (16.2%) of the smart driving business. However, in Q4 alone, the company’s gross profit margin was 21.54%, an increase of 2.83pcts from the previous month, showing an obvious recovery trend. In addition, the scale effect of the company began to appear. Specifically, the company’s management/sales/R&D expense ratio in 2023 was 2.3%/1.4%/9.1%, respectively, which was 0.3pcts/0.2pcts/1.8pcts lower than that in the same period of last year, indicating that the company has passed this expansion stage and started to enter the harvest period.
  The annualized sales of new project orders totaled over 24.5 billion, and the smart driving business ushered in an overseas breakthrough.
  According to the annual report, in 2023, the annual sales of new project orders exceeded 24.5 billion yuan, of which the annual sales orders of new cockpit projects exceeded 15 billion yuan, and new products such as the fourth generation cockpit, HUD and LCD instruments were all designated by the project; The intelligent driving business exceeds 8 billion yuan, and the high-end intelligent driving platform has won new project orders from more than ten car companies, such as Ideality, Guangzhou Automobile Ai ‘an, Geely, Great Wall, Lotus, and Extreme Krypton, which is a strong guarantee for sustained growth in the next year. In addition, the company’s overseas business is progressing smoothly, with revenue of 1.64 billion yuan in 2023, up 48.1% year-on-year, higher than the overall level. It is worth noting that in addition to the cockpit business continuing to receive new orders, the company also obtained the smart driving business project designation of overseas core customers for the first time, and the smart driving business ushered in overseas breakthroughs, and the growth space was further opened.
  Risk warning: 1) The risk that the smart car market will not develop as expected; 2) The risk that the supply chain repair is less than expected due to the intensification of the epidemic; 3) The risk of increasing upstream chip shortage; 4) The risk that the company’s intelligent driving business is not progressing as expected; 5) Risk of intensified market competition.

Chief Designer of 歼 8II Aircraft: Creating a "Competitive Aircraft" belonging to China people.

  Xinhua News Agency, Beijing, May 3rd Title: Creating a "competitive aircraft" belonging to China people: A record of Gu Songfen, academician of the two academies and chief designer of China’s J-8II aircraft.

  Xinhua News Agency reporter Hu Zhe

  Under the background of "poor and white", the first jet trainer in China &mdash; &mdash; Fight against religion 1; Risking one’s life to fly into the blue sky by fighter plane three times, just to find out the plane design problem; "Ode to the heroic virtue of the world, recite the pure fragrance of the ancestors." With a pure heart for the motherland, he has presented the fruitful results of jet plane design and aerodynamic research in China &hellip; &hellip;

  Has won numerous honors, but never takes credit. Along the way, Lu Ge made a lifelong determination to let China people own "confident and competitive" aircraft: he is an academician of China Academy of Sciences and China Academy of Engineering, and the chief designer of China’s J-8II aircraft &mdash; &mdash; Gu Songfen.

  "A blank sheet of paper" made China’s first jet trainer

  Today, 87-year-old Gu Songfen recalls the indissoluble bond he had with the plane.

  In 1940, when the nation was in peril and foreign enemies invaded, 10-year-old Gu Songfen received a "special birthday gift" from his uncle &mdash; &mdash; A model airplane, "it was very rare at that time", Gu Songfen introduced, and he was out of control and immersed in the world of airplanes.

  During the war, air strikes and bombings even planted a seed in the young Gu Songfen’s heart. He secretly vowed: "We must make a plane belonging to China people!"

  With this seed, Gu Songfen went from youth to high spirits, from the Huangpu River to the snowy north.

  In August 1956, the former Aviation Industry Bureau established the first aircraft design room in New China in Shenyang 112 Factory. In this team of the best aircraft designers in New China, Gu Songfen assumed the position of leader of the pneumatic team.

  In order to solve the problem that the fuselage adopts two-side air intake, Gu Songfen digested, combed and summarized all the information he could collect, and finally formed a set of methods for aerodynamic design and calculation, successfully completed the selection and calculation of airfoil and wing-body combination type, the determination of inlet parameters and the calculation of data needed for overall design.

  Nothing is difficult in the world. Gu Songfen, together with military experts, used the only wind tunnel that had never been used in engineering at that time, groped and experimented, and finally achieved ideal results. According to Gu Songfen’s memory, in the case of extreme shortage of materials, after work during the day, he had to take his colleagues to the hospital to collect waste needles and weld them on copper pipes to form a model &hellip; &hellip;

  On July 26th, 1958, the first flight of J-J-1 plane was successful in Shenyang. Gu Songfen created the aerodynamic design method belonging to China people in the almost blank new China aircraft design career, and also reached a new peak in the research and practice of applied aerodynamics.

  In order to find problems for the plane, I flew into the blue sky by fighter plane III.

  On July 5, 1969, the J-8 aircraft made its first flight. However, in the subsequent flight test, the plane appeared strong vibration, which made all the participants hang up their hearts.

  In order to solve this problem completely, Gu Songfen made a bold decision: take the J-6 plane to the sky in person and observe the vibration directly behind the test plane!

  According to Lu Mingdong, the test pilot who was flying the plane at that time, "Mr. Gu was nearly half a year old at that time, but regardless of the impact of overload on his body and the potential crash risk, he resolutely took a telescope and camera and observed and photographed the dynamics of the plane at an altitude of 10,000 meters, which made all the comrades present very shocked and moved."

  Li Tian, an expert in aircraft aerodynamics and an academician of China Academy of Sciences who is also a friend of Gu Songfen, also witnessed this "feat" at that time. According to Li Tian’s memory, another teacher of Gu Zong &mdash; &mdash; Huang Zhiqian, the first chief designer of the J-8 plane, died in an air crash. Gu’s wife, Jiang Zefei, had an agreement with him: she would never fly again. This is not out of distrust of the safety of the plane, but because we can’t bear the pain of losing our loved ones.

  This time, Gu Songfen is not going to board a large civilian plane, but a fighter with higher risk! Therefore, he must hide from his wife and everyone in his family. Gu Songfen himself admitted that he didn’t have time to think so much at that time.

  The work is dedicated to ambition, and the industry is broad and diligent. Thanks to repeated observation and bold attempts, Gu Songfen finally solved the problem of serious airflow diversion with the team, and personally designed the fairing of the rear fuselage of the aircraft to completely eliminate the transonic buffeting of the aircraft.

  Family learning is handed down from generation to generation, and the belief in knowledge will never change.

  Gu Songfen is often asked a similar question: "What are you doing this for?"

  For the name? For profit? Just for this long-term country.

  Gu Songfen, who is now nearly 90 years old, can still clearly remember the words and deeds of his father and other elders, and the loud noise when the invaders dropped bombs on him. Gu Songfen’s belief as a party member and an intellectual was constructed by this stillness, movement and relaxation. In his life coordinates, there are both the "blood" of Chinese culture flowing from Mr. Gu Tinglong, the father who is a cultural master and honorary curator of Shanghai Library, and the "pulse" of the first generation of intellectuals in New China who struggled hard. In Gu Songfen’s research career, the two "bloodlines" complement each other.

  What attitude should intellectuals take to live in the present? Feelings of home and country, and eternal faith in knowledge &hellip; &hellip; "Respect knowledge and fear knowledge." From Gu Songfen, we can see China’s answer given by an intellectual family that has passed down from generation to generation.

  "Learn technology and use technology; Learn knowledge and use knowledge. " Apply what you have learned and combine knowledge with practice. In Gu Songfen’s eyes, serving the country and strengthening the country is pure and determined.

  "To be able to make new creations, you must read more books." Today, the old academician who is nearly ninety years old is still "the first person to come to the office in the morning"; When you see the cutting-edge research results in foreign academic institutions, you will definitely share them with relevant young designers and step up your study with them.

  A thought still exists, and this ambition is unremitting. Even the most difficult moment, the most dangerous situation and the last day of life will not give up easily. This is Gu Songfen, a pure aviation man and a respectable intellectual.

Beijing faces the forefront of world science and technology, incubating ahead of time, attracting world-renowned incubators to develop in Beijing.

  China news agency, Beijing, December 19 (Reporter Chen Hang) The "Guiding Opinions of Beijing on Promoting the Innovation and Development of Technology Business Incubators" released on the 19 th proposed that Beijing will encourage the development of world-renowned incubators in Beijing, and support incubators to cooperate with multinational corporations and foreign-funded R&D centers to build innovative service platforms and accelerate the construction of a world-class innovation and entrepreneurship ecosystem. This is what the reporter learned from a press conference held on the 19th.

  Zhang Yulei, deputy director of the Beijing Municipal Science and Technology Commission and Zhongguancun Management Committee, said at the press conference that the technology business incubator is an important part of the innovation and entrepreneurship ecosystem, which plays a supporting role in promoting the transformation of scientific and technological achievements, cultivating high-tech enterprises and promoting the development of "high-tech" industries.

  Zhang Yulei said that since the establishment of the first incubator in Beijing in 1989, after more than 30 years of development, there are more than 500 incubators and creative spaces in Beijing, including 71 national incubators, ranking first in the country. The investment fund that the incubator participates in exceeds 30 billion yuan, which is the highest in the country; In the past decade, more than 200 listed companies and more than 30 "unicorn" enterprises have been hatched.

  Zhang Yulei said that Beijing supports incubators to face the forefront of world science and technology, explore new paradigms such as advanced incubation and deep incubation, support the transformation of cutting-edge scientific and technological achievements and hard technology incubation, and accelerate the leap of innovation and entrepreneurship.

  According to the opinion, Beijing will strengthen the Beijing-Tianjin-Hebei collaborative incubation, support the three incubators to jointly explore and cultivate early projects such as universities, leading enterprises, venture capital funds and industrial parks, and expand application scenarios and provide more market opportunities for incubating enterprises.

  At the same time, it encourages attracting world-renowned incubators to develop in Beijing, supports incubators to cooperate with multinational companies and foreign R&D centers to build innovative service platforms, supports holding cross-border "accelerated camps", promotes two-way exchanges of talents, technologies, enterprises and other resources, and accelerates the construction of an efficient, collaborative, open and inclusive world-class innovation and entrepreneurship ecosystem. Encourage local incubators to set up offshore incubation carriers overseas, join internationally renowned incubation organizations, and accelerate their integration into global innovation incubation networks.

  According to the opinion, by the end of 2027, the construction of Beijing International Incubation Service Network will make significant progress, initially forming an open and innovative ecology with global influence, and the elements of innovation and entrepreneurship will flow freely across regions, further releasing the vitality of innovation and entrepreneurship. A number of national high-tech enterprises, "specialized and innovative" enterprises, "unicorn" enterprises and other high-level hard science and technology enterprises continue to emerge, and a number of high-energy "high-tech" industrial clusters and a number of world-leading future industrial clusters have taken shape, which has effectively promoted Beijing to become a global highland for hard science and technology innovation and entrepreneurship. (End)

Tell you quietly, one more lead can become so powerful, wild fishing is invincible

During the usual fishing, lead pendants are on the sub -line and eight -character ring, that is, the position of the leading leather seat of the pendant fishing. However, the water love is different, and the method of fishing for fishing must be changed. The reason why the master caught more than you is actually not much secret. The key is a "change" word. What fishing method never uses, nor is it obsessed with single lead or double lead, or some magical bait. For example, in order to increase the fishing nature of fish, we will move the lead, increase the length of the sub -line in disguise, and make the sub -line swinging the amplitude larger. Have time to eat bait.

Good people will have a heart of Barna Haichuan, can tolerate, tolerate, allow it, and help. Good people will have good thoughts. When they see others in trouble, they will reach out to help; when they see the weak are bullied, they will come forward. Good people always think too much for others. If you encounter something, you will think about it. I would rather lose myself, be aggrieved, and do not go to win or lose with others. Kind people, because they are not afraid of suffering, they will not suffer. There will be cause and effect in the world. Good and evil God will judge that you will pay back you will double you in the future. Good people, we, we must learn to understand the change of red dust, to understand calmness all the way; we, we must learn to forgive the imperfections of life, cherish, treat them well

In addition, in order to prevent the small fish from making a nest or a large flow of water, lead pendants are usually increased, and the space beans with fixed lead pendants are opened, which is what we often call fishing and running. Let the bait to the end quickly and use the stability of the large lead to reduce the effect of water flow on float. Through the above two examples, we will find a very interesting thing: it seems that there can be fishing anywhere in the online group, the position of the lead pendant is different, and the effect is different.

This is only the usage of single -lead pendants. In fact, in actual fishing, double -lead or even more lead fishing methods will be used many times. For example, when we fishing and running lead, although the weight of the lead pendant is greater than the buoyant of the float, the lead pendant itself has the entire buoyancy of the float. state. At this time, we must not only bear the buoyancy of the float, but also overcome the rubbing of the lead and the friction of the line group and the lead. The fishing is too blunt.

But at this time, if a double lead pendant, that is, two lead pendants are installed on the main line. First, use the lead pendant above to drift normally, such as adjusting 3 meters. Then use the lead pendant to run for lead. At this time, the lead pendant can only be exposed with a burden, which can be ignored, so the lead pendant will lie flat at the bottom of the water, but it is similar to the anchor -like fixation. effect. The line group can also slide easily in the lead leather seat, and the fish can swallow the bait into the mouth with only smaller strength, which will be much more sensitive than a single large lead pendant fishing and running lead.

In addition, if there is a sauce layer at the bottom of the water, we usually raise the fishing low. In order to prevent the bait from getting into the mud, we will also adjust the proportion of the bait very lightly. However, there will be a problem at this time, and there is no way to push the floats into the water when the double -hook bait hangs. For example, if we adjust the 6 meters, we will be exposed to the water surface after hanging the double bait. But at this time, what should I do if I want to get a bait suspended and the bottom of the bait? It is very simple. You can install a bite on the lower hook. This lead pendant does not need to consider the weight at all. The purpose is to let the lower hook bottom. However, at this time, the hook is still suspended. In this case, there is no need to consider the problem of drift. Fishing 1 or 2 mesh, the state of the bait in the bottom of the water must be a hook suspended and the bottom.

Even if you fish normally in the static waters, you can use double lead. For example, put a small lead pendant under the floating feet, so that the float can be quickly turned over. Make floating drift easier to find signals and positioning fishing points. However, when using a multi -lead pendant, you must consider the leading weight when bleaching, and you cannot interfere with the role of other lead pendants. The general principle is that whether it is a single lead or a double -lead pendant, it is adjusted according to the water and fish feelings. Don’t think that the double lead is tall, and the single lead will be out of date, otherwise it will be counterproductive.

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